Sunday, 28 September 2014

The different aspects of producing a film

       The various aspects to do with Film Chain 

The four main stages in which a film has to go through is: Production; Distribution; Marketing and Exhibition.
However, there are 12 stages in the full process of creating a film.


First and for most, the idea. Image result for light bulb idea

As we are aware of, making a film is highly time consuming, which requires a group of people to work together in order to make it a success. This is all started with an inspiration, more or less the idea that has got you wanting to make a film. Inspiration can be found anywhere, whether it's a book, an advert, a magazine, another film, a song, a newspaper etc. However, ideas are pricey, they can cost millions, which is why they need to  be protected in case someone tries to steal your idea, hence why most films are copyright protected  " 
© "

Next, you have the development finance.
This is where you have to persuade companies into buying into your film and how partnership occurs, As films cost tons to be produced, because it goes through editing from the first idea until the final script/cut, therefore they have to use "the treatment and pitch" and hope for the best.

Thirdly,  the script development,

This is when you've secured the development finance and have the money to go all out. This is where the role of the writer is crucial, as they're in position to make want the producers and finances want out of their money. This why they start of with making a synopsis, which is used to show the producer the rough idea of want approach the writer is going for, and its so that the finance can either agree to it or if it needs to be switched up. In order words, its to ensure they come to a consensus on the film.


Then, the packaging begins.

This is when the script has been completed and is ready to employ actors and actresses. A common way to commercialise the film is to attach well known actors and actresses and get them to start in the film. So to turn this into a proper legitimate business proposition the producer has to know hoe much the film will in fact cost.


Fifthly, the financing.

As you already know this is an expensive business. Which is why the producer needs to main the right amount of funding for the film, to achieve the highest standards attainable. That is why financiers can be anywhere in the world in order to keep the maintenance if their investments.

After that, we have the pre-production.

This is where the full cast and crew are finally together to get everything cracking, where every single aspect is accounted for and the shooting is on the way. 


Seventh, the shooting.
 

As filming requires a lot of people, this can make things difficult to maintain like the schedules and budget. This is where the shooting is on the way and the funding is released. Finally the producer can  be at some ease.


Now, we have the post production.
This occurs as the first "rushes are available( raw footage and sound). This enables the editor to make the footages into scenes and converge them together as a whole.


Furthermore, the sales.

This is where advertising emerges. As the film is still in production, the producer has to find a well to sell the film. However, in order to do so, he or she needs a distributor to help sell it to the public(audiences). 


Shortly after, Marketing.
This is where the production of the film is at it's very last, where all the  finishing touches are taking place. It is also where the distributor creates a strategy to promote the product to the target audience, so that the marketing team can run tests screening the film to how it will be received by the public.


Now, we have the expedition,

As the cinema is still the main and primary source to reach the target audience and box office. Which means financial success, as well as a successful film. A high profile "star studded" premier is used to launch the film, after how long its been highly anticipated. through different forms of media ie the internet, adverts etc.


Lastly, the windows.

Depending on how successful the film was, it can be made into DVDs, blu-ray, online screening like netflex, on sky movies,  games etc (which are a form of ancillary markets). Which will in the long run bring in a lot of revenue for the business and other films they decide to make over the years.


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11 of the top film producers in America:
   

Michael Mann; produced Heat
James Cameron; produced Aliens 
Steven Spielberg; produced Saving Private Ryan Spike Lee; produced Inside Man Tony Scott; produced Man on Fire
John Singleton; produced Four Brothers
Richard Donner; produced Lethal Weapon
Quentin Tarantino; produced Pulp Fiction
George Lucas; produced Star Wars: Episode VI - The Return of the Jedi
Martin Scorsese; produced Goodfellas
Jerry Bruckheimer; produced Pirates of the Caribbean: The Curse of the Black Pearl

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Main studios in the industry are
Sony 
Fox
Warner brothers
Universal Walt Disney
Dream works
 

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Depending on the studio one works with, it may have a fixed type of audience, therefore their marketing and target audience will be fixed and can't be altered. So as a producer you will have to incorporate your ideas to fit the standards of the studios.

The definition of an independent production is:

"A production over which an artist maintains complete creative, artistic, and editorial control."

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The BFI is the "British Film Industry/ Institute" 
"The BFI was founded in 1933. We are a charity governed by a Royal Charter. We combine cultural, creative and industrial roles, bringing together the BFI National Archive and BFI Reuben Library, film distribution, exhibition and education at BFI Southbank and BFI IMAX, publishing and festivals.

We award Lottery funding to film production, distribution, education, audience development and market intelligence and research.

Film Forever is our five year strategic plan for 2012-2017 to support UK film. The plan covers all our activities and is based around three priorities – education and audiences, support for the UK film industry and unlocking film heritage."

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Distributors may decide to release films on specific weekends based on the festive season it might be, or what trends and themes are popular at the time. And also because it's a strategic approach in getting the most audience, meaning a lot of revenue. other reasons may be because it'd a bank holiday or so, so that means loads of people have a lot of time on their hands to actually attend to the cinema.

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As you may be aware of, films tend to have different movie poster, that vary depending on the country you're in. which is wholly based on the fact that, no one country find the same things appealing. therefore they have to be differentiated in order to reach out to the target audience. for instance Wolverine:
 

As you can see, they are different from the text (being in two different languages) and image, as Wolverine is in to separate positions. 

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Cinemas are encouraged to get audiences to come to watch it there rather than any place else, as they purposely get released into cinemas way before the film is even on blu-ray/online etc. They also offer an in experience cinema  feel. As you won't get a screen as big as that in your sitting room, unless you're well loaded! The sound system is indescribable, no matter what Samsung sound system you may have it will never out perform the wonders of the cinema. 

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